Online advertising for your nonprofits

Local nonprofits (like your museums, youth organizations, etc.) could use online advertising to increase attendance, promote events, or even find younger volunteers. Google has a grants program for exactly that.

http://www.google.com/grants/

Google Grants Program Provides In-Kind Advertising Services to Nonprofits

The Google Grants program supports organizations that share the company's philosophy of community service worldwide in areas such as science and technology, education, global public health, the environment, youth advocacy, and the arts. Designed for 501(c)(3) nonprofit organizations, Google Grants is a unique in-kind advertising program that harnesses the power of Google's flagship advertising product, Google AdWords, to nonprofits seeking to inform and engage their constituents online. Google Grants has awarded AdWords advertising to hundreds of nonprofit groups whose missions range from animal welfare to literacy, from supporting homeless children to promoting HIV education. Eligible application: Applicant organizations must have current 501(c)(3) status, as assigned by the Internal Revenue Service to be considered for a Google Grant. Award ceiling: N/A. Application deadline: Open.

There's another Google grant program for innovative uses of mapping. Imagine creating an interactive map showing preservation projects, illustrating historic areas, or mapping the impact of income on youth issues.

http://www.google.org/geochallenge.html

Geo Challenge Grants

Google.org has announced a pilot program of Geo Challenge Grants, which are small grants to help charitable organizations aligned with Google.org's core initiatives take advantage of online mapping tools that will enhance their work and impact. This program is designed to help nonprofit organizations use well designed maps to operate more effectively, convey the importance of their cause in a visual and compelling way, and give individuals from around the world a chance to experience their work. Eligible applicants: Public, charitable organizations with a good idea and non-profit status in their country of incorporation are eligible to apply. You'll be asked to provide proof of your status as a non-profit, public charity as part of the application process. Please note that applicable laws may not allow us to make grants in certain countries or to certain entities. Award ceiling: $100,000. Application deadline: Open.

Found in Grant Mail.